01 / Capture
Ask for what the work needs.
Use a structured page or form so the response can become useful product data.
Page response
—Company name
—Useful context
—Consent recorded
Pages and forms
A page is part of the campaign.
Collect a useful response, update the right relationship and continue into the workflow without copying the details by hand.
02 / Connect
Update the right object.
Map the response to a contact, company or list with the source still visible.
Record update
—Contact matched
—List updated
—Source retained
03 / Continue
Move into the next action.
Connect the response to a campaign or follow-up when the conditions are met.
Campaign hand-off
—Qualification checked
—Owner assigned
—Next action clear
Useful capture
Make the response easier to use.
Pages and forms are valuable when the information continues into real work.